Personal data processing policy
The website prexus.co is owned by PREXUS consultoría S.A.S., which acts as the data controller of your personal data. We have adopted this policy to explain how we process information and the reasons why we collect certain data, always ensuring confidentiality and security under global standards and in compliance with Colombian Law 1581 of 2012.
Information we collect
At prexus.co, we collect two types of information:
Device Information (Automatic): When you visit the site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and installed cookies. We also collect information about the pages or sections you view and how you interact with the site.
Personal Information (Provided by the User): When you complete our contact forms, we collect personal data such as your full name, email address, and mobile phone number. Additionally, we may collect other professional or publicly available data that is not considered sensitive (such as your job title, organization, city of residence, or economic sector). This information is collected solely to better understand your request and provide a response tailored to your business profile.
Purpose of data processing
We process your data for the following general and specific purposes:
Commercial management: To contact you and provide information about our consulting services requested through simulators or forms.
Communication and information: To send blog updates, newsletters, and educational content about pricing strategies.
Statistical analysis: To use device information to detect potential abuse and generate aggregated statistics about site usage (this data does not identify individual users).
Legal compliance: To fulfill contractual or legal obligations involving our stakeholders.
Data subject rights (Habeas Data)
Regardless of your geographic location, you have rights regarding your personal data. In accordance with international regulations and Colombian law, you may:
Know, update, and correct your personal data.
Request the deletion of your data when constitutional principles, rights, and guarantees are not respected.
Revoke the authorization granted for data processing.
Access, free of charge, your personal data that has been processed.
Object to the processing of your data for legitimate reasons.
Information security
We secure the information you provide on controlled servers and in secure environments, protected against unauthorized access, use, or disclosure. We maintain reasonable administrative, technical, and physical safeguards. However, since no internet transmission is 100% secure, users assume the inherent risks of online communication.
Third-Party links
Our website may contain links to other sites (such as social media platforms or external references). PREXUS consultoría S.A.S. is not responsible for the privacy practices of such third parties. We recommend reviewing the privacy statements of any site that collects personal information.
Legal disclosure
We will disclose any information we collect if required by law (for example, through a court order) or when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.
Contact information
If you wish to exercise your Habeas Data rights or have questions about this policy, you may contact us at:
Email: [email protected]
Physical address: Carrera 43A No. 1-50, Tower 1, Floor 6, Medellín, Colombia
Last updated: February 12, 2026. This policy has been approved by the management of PREXUS consultoría S.A.S.